Google My Business (Local SEO)” is a crucial tool for local businesses aiming to enhance their online visibility and attract more customers. It allows businesses to manage their online presence across Google, including searches and maps. By optimizing their Google My Business profile, businesses can display essential information such as location, hours, and services, directly influencing their local search rankings. Effective use of this tool improves local SEO, helping businesses stand out in a competitive market, increase their local online footprint, and connect with their target audience more effectively.